UM MODELO DE ANÁLISE PARA A CERTIFICAÇÃO E A QUALIDADE NO AGRONEGÓCIO CAFÉ

dc.contributor.authorLeme, Paulo Henrique Montagnana Vicenteen_US
dc.contributor.otherEmbrapa - Cafépt_BR
dc.date.accessioned2015-01-14T13:50:06Z
dc.date.available2015-01-14T13:50:06Z
dc.date.issued2009pt_BR
dc.descriptionTrabalho apresentado no Simpósio de Pesquisa dos Cafés do Brasil (6. : 2009 : Vitória, ES). Anais Brasília, D.F: Embrapa - Café, 2011pt_BR
dc.description.abstractThe present study uses the methodology of the quality pillars proposed by Leme (2007) to analyze for certifications connected with the coffee agribusiness: the Coffee Quality Program (PQC), Café do Cerrado certification, Rainforest Alliance and Utz Certified. The objective is to unify both certification and quality concepts under the same theoretical model framework, analyzing how those certifications see quality under their rules and guidelines. The quality pillars model showed very useful to systematize the objects of this study in relation to certification and quality aspects in the coffee agribusiness.pt_BR
dc.description.abstractThe present study uses the methodology of the quality pillars proposed by Leme (2007) to analyze for certifications connected with the coffee agribusiness: the Coffee Quality Program (PQC), Café do Cerrado certification, Rainforest Alliance and Utz Certified. The objective is to unify both certification and quality concepts under the same theoretical model framework, analyzing how those certifications see quality under their rules and guidelines. The quality pillars model showed very useful to systematize the objects of this study in relation to certification and quality aspects in the coffee agribusiness.pt_BR
dc.description.sponsorshipEmbrapa - Cafépt_BR
dc.identifier.citationLeme, Paulo Henrique Montagnana Vicente. Um modelo de análise para a certificação e a qualidade no agronegócio café. In: Simpósio de Pesquisa dos cafés do Brasil (6. : 2009 : Vitória, ES). Anais Brasília, D.F: Embrapa - Café, 2011 (1 CD-ROM), 7p.pt_BR
dc.identifier.urihttp://www.sbicafe.ufv.br/handle/123456789/2650
dc.language.isopt_BRpt_BR
dc.subjectCertificação, Qualidade, Agronegócio, Café, Marketing.pt_BR
dc.subjectCertification, Quality, Agribusiness, Coffee, Marketing.pt_BR
dc.titleUM MODELO DE ANÁLISE PARA A CERTIFICAÇÃO E A QUALIDADE NO AGRONEGÓCIO CAFÉpt_BR
dc.title.alternativeAN ANALYSIS MODEL FOR CERTIFICATION AND QUALITY IN THE COFFE AGRIBUSINESSpt_BR
dc.typeArtigopt_BR

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